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INNOVATORS OF

"One 2 One Margin Management" will "Effectively Communicate" your products and services to your given audience individually, for enhanced sales and profitability.

The Problem: Too many marketing pieces in the trash and not enough in the operators' hands.

    Food Service Distributors feel they have to settle for the one-size fits-all method to marketing, producing sales flyers with set selling prices that often only serve to draw down overall profit margins. This approach leaves DSR's with two choices: Promote the flyer and sell products at reduced prices on business they enjoyed  at higher profit margins... or don't promote the flyer at all and keep the higher margins. The result - Tons of marketing pieces become "trunk trash".

    Participating suppliers' products are not communicated to the customer. Operators don't see the promotion. Sponsoring suppliers don't see the return on their advertising investment. And the distributors don't see the incredible benefits of smart marketing in the 21st century.

The One to One program from Food Marketing Solutions changes everything.

The Solution: Control pricing with "One to One Margin Management"

    The One to One program is the key Food Service Distributors need to unlock the sales potential of their sales force. Food Marketing Solutions has developed and successfully demonstrated a system that allows Distributor DSRs to access their marketing pieces on-line and manipulate prices for every item featured. Different prices for individual accounts.

    Each promotional piece is professionally designed in full color and approved by the distributor before it is uploaded to our One to One website. Variable fields custom built into the flyer site permit the Distributor to assign five (5) different sale prices for each item featured. A link is added to the distributors' website to provide DSR's instant access. With a little instruction from FMS trainers, freshly motivated DSR's quickly learn how simple it is to tailor promotions to individual accounts.

    When the DSR is ready, a stroke of the keys routes the personalized flyers to our Digital Imaging Center for printing, shrink-wrapping and direct delivery to the DSR's shipping location. The One to One program is fast, easy, accurate and extremely effective.

(The DSR can keep profit margins on products and business they currently enjoy, or reduce the product pricing to acquire additional line items). 

By utilizing “state of the art” technology and One to One Marketing strategies, Food Marketing Solutions has created the most valuable marketing tool ever to be used by Food Service Distribution.

If you have any questions or comments e-mail us at questions@foodmarketingsolutions.com

or call us toll free at 602-218-6328